Nancy Hammond

My services

I explain complex technical topics in ways that non-technical audiences and decision-makers can understand, without losing the detail that developers care about.

My creative and disciplined approach combines:

  • Market Research: Using AI-enhanced methods to analyze competitors and identify positioning opportunities
  • Message Development: Creating differentiated narratives for developers, decision-makers, executives, and end users
  • Sales Enablement: Building content that can be sliced and diced into presentations, fact sheets, and talk tracks that help sales teams differentiate products and shorten sales cycles
  • Content Strategy: Developing educational content that drives product adoption

View my recent PMM Case Study:
Render.com Product Analysis

GitHub Profile: github.com/wordgirl19

Research and collaboration

My work is grounded in deep research.
I combine traditional methods with AI-assisted exploration to move quickly without sacrificing depth or accuracy. I use AI tools to surface high-quality sources and analyze competitor content, ensuring I cover what others do while identifying gaps and opportunities to add unique value. By comparing insights across millions of data points, I craft content that’s current, comprehensive, and truly differentiated.

I learn a lot from the engineers I work with. During technical reviews, they'll point out connections I missed—"we can't explain Y without mentioning X first"—or share resources that deepen my understanding. These exchanges teach me how developers think about problems and what context matters to them.

While I'm not embedded in daily stand-ups or product planning with developers yet, these interactions give me valuable glimpses into developer priorities and thought processes. I'm excited to expand this collaboration one day—sitting in on sprint planning, joining architecture discussions, understanding the constraints they navigate—so we can work together to address user pain points from technical and market perspectives.

Featured Work

What is CHAP Authentication and How Does it Work?

What Is CHAP Authentication? Challenge Handshake Authentication Protocol (CHAP) is a challenge-response identity authentication protocol. It depends on a combination of CHAP security credentials and a “shared secret” between the requestor (client) and the authenticator (server), and it does not expose a password. It requires both entities to prove their identity through a cryptographic exchange or a “three-way handshake”. When that is successful, authentication is complete.  Ongoing authenticati...

Zero-day Vulnerability Exploits and Attacks

What Is a Zero-day Exploit? You may have heard about zero-day exploits, but what are they, and why do they occur? An attack begins with a vulnerability that the manufacturer or vendor doesn’t know about. This flaw can be in software programs, operating systems, hardware devices, connected services, IoT devices, and more. When exploited by a hacker, these weaknesses can cause major problems for individuals and large corporations. When a hacker learns of a vulnerability, they can create an exploit...

How Man-in-the-middle Attacks Works

What Man-in-the-Middle Attacks Are and How to Prevent Them What is a man-in-the-middle attack (MiTM)? A man-in-the-middle attack occurs when a bad actor secretly inserts themselves in the middle of two connected parties with the intent to read, steal, manipulate, or forward the data that is being exchanged. Also called “eavesdropping,” these attacks have the potential for a big payoff. Similarly, there are subtypes of MiTM attacks: Adversary-in-the-middle Adversary-in-the-Middle (AitM) is a vari...